Three fields of technology are particularly important: According to Deloitte’s calculations, up to 750 million Internet of Things (IoT) endpoints will be in operation in Germany by 2020 – a fast-growing trend. Britain is somewhere in between. In the future, particularly advanced key technologies such as AI also will give small- and mid-sized companies opportunities to benefit from the new digital technologies without high start-up investments. Technology is a broad field, and in the context of this study the sector includes the segments of computer hardware, semiconductors, communication equipment, consumer electronics, software, IT services, data processing, and hosting. The determination to be among the most advanced countries in the application of new technologies forces Germany to expand its already generous investments into that area. Germany … Overall, the picture suggests that foreign trade business will remain stable without too many one-sided dependencies. A survey published in November 2020 of 1,500 self-employed people found … Few countries have contributed so much to science and technology as Germany. The automotive sector also generates comparatively strong demand for hardware, though trends such as Connected Car and autonomous driving will push the share of software in this sector. From physics and chemistry to cars and consumer products, Germany is a world leader in innovation, … Virtual Reality (VR) I’m damn sure, you probably heard about it. Advanced self-learning analysis methods are needed to generate actionable information, value-add for customers, and profit contributions for companies. Hier informieren wir die Presse über alle wichtigen Themen unseres Unternehmens. Increase investment in Analytics and AI. Not only does the sector generate annual sales revenues in excess of €230 billion and one million jobs that account for nearly 7% of German economic output, but in the context of digitalization tech is a key innovation driver and business enabler that significantly impacts other sectors. Artificial Intelligence (AI) Artificial Intelligence Training – Explore the Curriculum to Master AI and … The German technology sector, which used to focus more on hardware, is undergoing structural change, and new growth fields in software and services are becoming increasingly important. But what about the trade balance in the technology sector? In addition to the exception of China, however, there is a second striking feature: The rather small economy of Ireland is Germany’s most important software supplier by far (17%). Due in large part to IoT and Connected Car, huge additional amounts of data flow through the network every year. In order to wrap up our 6 core/12 thread CPU testing, we had to add the Ryzen 5 5600X to the mix. The Deloitte study draws a clear conclusion: Thanks to its strong positioning, Germany’s technology sector has good prospects for a new boost to growth. The reason is obvious: The increasingly comprehensive digitalization of processes – which often covers entire business models – requires more extensive and more complex software solutions, frequently accompanied by related services. © 2021. For digital companies, IT security remains the most relevant topic of the German ITC market in 2018. With rising expectations, surprise and delight has been replaced by expected and assumed. Two thirds of the companies questioned (67 percent) name IT security as the most important trend. How can you lead with confidence in embracing technology to augment decision-making, rethink customer experiences, and … Companies serving these areas will become more influential. The analysis clearly demonstrates that the situation in the German technology sector is a good one – and it will get even better in the near future. 61 percent of the companies questioned think that this is another important trend that will have a definitive impact on the German ITC market in 2018. Global Valve Actuator Systems Market 2020 by Manufacturers, Regions, Type and Application, Forecast to 2026 presents vital statistics on the market status and detailed research and analysis of key aspects of the global market. Today's Top Twitter Trending Germany topics are #Reitschuster, sabrina, Start ins Wochenende, Liverpool, olivia. However, once again it is worth taking a closer look at the figures, as the Deloitte study shows. “Artificial Intelligence is a key technology with the potential to improve our everyday life and change our economy”, confirms Bitkom president Berg. Nevertheless, it is important to remember that almost half of hardware sales revenues also are also generated from business customers. Forrester Research just published The Top 10 Technology Trends To Watch: 2018 To 2020.Ten trends, which Forrester breaks into three phases of dawning, awareness, and acceptance, … At first glance this is sobering, with exports of €105 billion being offset by imports with a value of €107 billion. Germany’s technology sector … A new growth forecast report titled Global Hot Melt Inkjet Printer Market 2020 by Manufacturers, Regions, Type and Application, Forecast to 2026 contains a full-scale analysis of the … Technology has become critical to attracting and retaining hotel guests, and today that means investing in a wide range of solutions that create immediate and personal engagement. DTTL (also referred to as “Deloitte Global”) does not provide services to clients. 5. DTTL and each of its member firms are legally separate and independent entities. The good news is that global trade is expected to grow. 4. Milan Sallaba verantwortet den Technologie-Sektor bei Deloitte in Deutschland und für den europäischen Verbund Deloitte DCE. The report provides in-depth information on leading growth drivers, restraints, challenges, trends… This is due to its distinctive position as the European headquarters of many international tech giants. Anything-as-a-service (XaaS) business models are already a booming field and an important business model—and not only in the technology sector. Cloud Computing and Internet of Things take positions two and three. Germany is a legendary global export champion. Virtual reality is getting famous … It’s fascinating that a function as simple as a door key could undergo so … As a result, Germany’s technology trade balance is slightly negative against the overall trend. This in turn fuels demand for specialized IoT hardware, software solutions, and related services. Yet hardware imports, for example, are mostly low-margin consumer products, such as those manufactured in large volumes at extremely low prices in Asian countries. The otherwise relatively even distribution of trade flowing among multiple trading partners is also interesting – software and services are supplied first and foremost to German-speaking neighbors. Tweet And hottest Twitter Trends Germany right now are #Reitschuster, sabrina, Start … Germany's Robert Koch Institute has reported that around 265,000 people around the ... Statista offers daily infographics about trending topics, covering: ... "Media and Technology", updated … This is good news, because ever since the 2000–2008 boom period ended, the sector’s growth as a whole has been rather muted. Stripe 164,167 live German websites Klarna 24,030 live German websites PayPal Button 21,451 live German websites Amazon Payments 14,238 … As a long-established sector of German expertise, mechanical engineering will continue to generate substantial growth in the future. The technology startup industry reached record levels of funding in Germany last year, with plenty of successful initial public offerings and mergers and acquisitions, according to a 2018 … Der Wirtschaftsingenieur ist seit 1999 in der Beratung tätig. 3. To round off the top ten, the other trends and topics of importance for the German ITC market are Digital Platforms (mentioned by 33 percent), Blockchain (26 percent) – which made it to the list for the first time, Enterprise Content Management (25 percent) and Mobile Apps and Mobile Websites (24 percent). We're going back to the data we recently collected for testing the Core i5-10400F and Ryzen 5 … With the GDPR entering in force in May, companies must invest in IT security if they don’t want to break the law. While we still aren’t at the stage where we can expect to routinely travel in, or … The combined turnover of the German electrical engineering, mechanical engineering and automotive sectors alone will be €800 billion this year. By contrast, software and services are benefiting much more than other segments from increasing digitalization in more areas. 2. Internet of Things, Industry 4.0 and Artificial Intelligence are other fields of interest of the rapidly developing German market that is open for innovations and exciting offers.”, Identify trends ahead of the competition More, Get traction with Gartner, Forrester and the like  More, Put your story in words and pictures More, More visibility through innovative PR More, Get more information about our go-to-market strategies here. While consumer products such as consumer electronics or PCs generate only small margins due to intense competition in today’s market, German tech providers are benefiting in particular from the growing demand in the more profitable business sector. Germany’s technology sector has huge relevance in the era of digitalization. Not only are these trends lucrative areas of business in themselves; together, they provide a crucial impetus to enable a whole range of digital growth industries – such as automotive (Connected Car), biotech, fintech, InsureTech, E/M-Health, and smart cities – to exploit their huge potential. When these insights are taken into account, companies can shape a better customer experience and reduce operating costs, because of their ability to serve their customers on a large scale using a single platform. «Industry will shift to airports and harbors as hubs, making these more important alongside growing logistics clusters, the organization of goods transport around such hubs into main corridors will have a key function. We’ll support you at every step. “This development shows that the investments of providers in datacenter in Germany and the EU pay off.”. Let’s take a journey to Germany and dive into the incredible culture, consumer behavior and growing economic trends that this prospering country holds. Setting trends worldwide in software development, software testing, agile practices, innovation management. This research explores the relevance of technology to SMBs and the factors affecting perceptions, decisions, and investments in established and emerging technologies. The priorities might differ a bit among customers, but in general the tendency corresponds with our experiences”, concludes market expert Hoeck. No surprise since those topics have their home turf in the highly-automated industry. Particularly striking is the sector’s evolution from hardware to services. Emerging technologies are reimagining how we organize, operate, and strategize. In the year before, only every fifth company named AI as a relevant trend for the market. DTTL (also referred to as “Deloitte Global”) does not provide services to clients. Deloitte’s study indicates that business-to-business (B2B) sales in the technology sector account for more than 60% (as much as 68% in the software/services growth segments). Artificial Intelligence, or AI, has already received a … Er ist... Mehr, Nicolai Andersen leitet den Geschäftsbereich Consulting bei Deloitte Deutschland und auf europäischer Ebene im Verbund Deloitte DCE. See Terms of Use for more information. Its products and services are laying the foundation across industries as facilitators of new digital business models. “That’s why IT security is gaining significantly in importance, especially in areas such as energy, traffic or medicine.”. The introduction of 5G, the super-fast mobile infrastructure, will make a multitude of new, innovative services possible. That is the result of a current survey by the German high-tech association Bitkom. For digital companies, IT security remains the most relevant topic of the German … The German technology industry continues to dominate in Europe. The positioning of Big Data (43 percent) and Cognitive Computing (26 percent) or Artificial Intelligence in the ranking strengthen the profile of AI in Germany. Spannende Artikel und Insights aus erster Hand! Bitkom survey among ITC companies shows top technology and market trends of the year. Not surprisingly, software and services are also predominant in the financial services sector. Welche Folgen hat der Brexit für mein Unternehmen? In addition to providing companies with predictable and renewable sources of revenue through cloud-based business models, they also offer deep insights into customer usage patterns. “The results are based on a survey among ITC companies. This is an area with potential for strong growth for German software developers and service providers in all industries. DTTL and each of its member firms are legally separate and independent entities. A new Deloitte study reveals the most important growth trends in Germany’s technology sector. Wir sind ein Technology Services Unternehmen, das inspiriert, befähigt und umsetzt. Germany has also seen an increase in new businesses compared with 2019; ditto for Japan. For example, B2B technology products are in demand from customers in major sectors, such as mechanical engineering and financial services. Er ha... Mehr. “More and more devices are digitally connected, that makes them interesting targets for cyber criminals”, states Achim Berg, president of Bitkom. Sein Fokus liegt auf der Analyse ökonomischer Trends und ihren Auswirkungen auf Unternehmen und Unternehmensumfeld. wir setzen trend s und gestalten dig italisierung. Die aktuelle Deloitte Studie analysiert Status und Potenzial der deutschen Tech-Hubs. SMB Technology Buying Trends. Read the latest news and trends about information technology (IT) in Germany. The Organisation of Economic Co-operation and Development (OECD) estimates that a third of global trade will take place among non-OECD countries by 2050 compared with 15% today. Reinforce the high-margin special hardware business. Posted in Trend Monitoring, Germany, Go-to-market. To profit from the growth forecast in the study of sales revenues of up to €280 billion by 2022, German technology companies should proactively concentrate on five growth levers that will be decisive for success: 1. Very strong growth: The results of the study reveal that sales revenues in the German technology industry will have grown by more than 20% by 2022, up to 280 billion euros. “Especially IT security is a topic no company can close its eyes to. 20 new technology trends we will see in the 2020s; 20 new technology trends we will see in the 2020s. Please see www.deloitte.com/de/about to learn more about our global network of member firms. The Trending Technologies experience Learn in-demand job skills without putting your life on hold. Please see, Vor:Denker – Corporate Digital Responsibility, Telecommunications, Media & Entertainment, small- and mid-sized companies opportunities to benefit from the new digital technologies without high start-up investments, Anything-as-a-service (XaaS) business models, Künstliche Intelligenz für eine neue Dimension der Entscheidungsfindung, Die besten Tech-Standorte in Deutschland: 50 Städte im Ranking, Technology, Media & Telecommunications (TMT). Outside of the big cities, Germany sees the emergence of genuine technology centers: However, southern Germany seems to be the main beneficiary of this trend, as six out of the ten high-tech cities are … However, German technology companies primarily export special hardware in the B2B segment, which generates higher margins. The buzz words Internet of things (48 percent) and Industry 4.0 (47 percent) follow on positions four and five. Aktivieren Sie JavaScript, damit die Website korrekt angezeigt wird, Data Nation Germany - The German Technology Sector, Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee (“DTTL”), its network of member firms, and their related entities. Germany remains exciting and developing market to invest in. The new Deloitte study, entitled “Germany’s Technology Sector”, shows which trends will further advance Germany as a center of technology going forward. Wie kann KI in der Praxis einen Mehrwert für Unternehmen schaffen? Overall, this explains the impending new boost to growth for the industry. on Wednesday, 04 April 2018. Trends in information technology will continue to tease both clients and investors, bringing the … Den aktuellen Herausforderungen begegnen. If Germany’s technology sector continues to develop its successful model in these dimensions, there is every reason to expect a profitable and productive future. The most important science and tech trends … Bitkom survey among ITC companies shows top technology and market trends of the year. By far, the largest country of origin is China (17%), which is considered the “extended workbench” of the West for good reason. wir sind trendig. Two issues free when you subscribe to BBC Science Focus Magazine. If it’s not working here in Germany, then where? The explanation for this is one of the most important findings of the study, which shows great divergence within the industry: The software and services segments continue to grow rapidly, with the pace of growth expected to pick up in the future, while the hardware segment has been stagnant for years. Trends … Collaborate with companies from other sectors to develop new business models in the area of convergence, particularly with the sectors of mechanical engineering and financial services. The hardware segment is seeing a general decline in prices, the loss of importance in conventional consumer electronics, and global competition from more favorable production locations, particularly in Asia. Consequently, Germany plays a specific and highly profitable role in the global division of technology labor. Einblicke in unsere Fachbereiche, aktuelle Themen und Trends sowie Einstiegsmöglichkeiten. As the projection of the short- and medium-term prospects indicate, the sector is awaiting a new sustained boost to growth due to several technology megatrends. Autonomous Driving. The second position of Bitkom’s list occupies the topic Cloud Computing. Wir wecken die Sinne für Innovationen. Concentrate on the B2B business where possible. Focus on software, services and XaaS. Er berät seine Kunden bei der Definition, Planung und Umsetzung von neuen G... Mehr, Dr. Alexander Börsch ist Chefökonom und Leiter Research Deloitte Deutschland. Mobile device as door key. This is particularly true of the mechanical engineering sector, to which technology companies supply even more hardware than software. However, this should not prompt companies to sit back and relax. In this installment of our global market series, we’re uncovering how Germany… “Another engine for the lasting importance of IT security is the implementation of the EU-GDPR that concerns basically all companies in Germany”, adds Bernd Hoeck, expert for IT security with a profound knowledge of the German ITC market. Artificial Intelligence. Expected new tax reductions will allow German corporations to invest in technologies … Cloud Computing and Internet of Things take positions two and three. Structured to fit into your life. Most popular technologies in use on websites in Germany. Artificial Intelligence is basically creating intelligence software, making a … As a result, the technology sector will show a growth rate that is stronger by 7 percentage points than Germany’s nominal gross domestic product over the same period. Design sprints, engineering, trainings and events. The Industry 4.0 megatrend is driving growth for high-margin special hardware such as sensors, cameras, and robots. Inf… Both software and hardware imports and exports are more or less balanced. Germany remains exciting and developing market to invest in. IoT is an enabler for forward-looking business models, ranging from autonomous driving and telemedicine to real-time control and management of networked machines in Industry 4.0. “The cloud has more than arrived here in Germany”, comments Hoeck. In 2018 it is already every fourth company. But how do Germany’s technology innovators earn their money? 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